{"title":"Toys \u0026 Plush","description":"\u003cp\u003eCuddles, adventures and imaginative play await! Shop Emma Memma plush toys, wands and twirly ribbons. Bring your favourite Memma Mates home and let the fun begin.\u003c\/p\u003e","products":[{"product_id":"emma-memma-ragdoll","title":"Emma Memma Ragdoll (small)","description":"\u003cdiv class=\"RichText RichText_RichText__HQ77M\"\u003e\n\u003cp class=\"p1\"\u003eDoes your little one love Emma Memma? Now they can take her everywhere they go!\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eMeet the 10 inch Emma Memma Ragdoll. The perfect take-along companion for little adventurers. Small enough to pop into a backpack or pram, yet big enough for lovely cuddles, she is ready for dance time, story time and on-the-go fun.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSoft, snuggly and full of joy, this enchanting ragdoll is made from 100% recycled materials, making her a friend who is kind to the planet too. Her classic ragdoll style inspires imaginative play wherever the day may lead.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":41514442555479,"sku":"25708","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A6386.jpg?v=1779968270"},{"product_id":"bb-butterfly-plush-toy","title":"BB Butterfly Plush Toy","description":"\u003cp data-start=\"116\" data-end=\"158\"\u003eFlutter, flutter… here comes BB Butterfly!\u003c\/p\u003e\n\u003cp data-start=\"160\" data-end=\"357\"\u003eBB Butterfly is one of Emma Memma’s very special Memma Mates. She loves to fly around, spread kindness and be a friend to everyone she meets. Now she is ready to flutter her way into your home too!\u003c\/p\u003e\n\u003cp data-start=\"359\" data-end=\"585\"\u003eSuper soft and extremely huggable, this beautiful 10 inch plush is perfect for cuddles, imaginative play and sweet story time moments. With her bright wings and gentle feel, BB is always ready for big adventures and cosy snuggles.\u003c\/p\u003e\n\u003cp data-start=\"587\" data-end=\"697\"\u003eMade from 100% recycled materials, BB Butterfly is a friend who is kind to the planet as well as little hands.\u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":41514459398231,"sku":"25707","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A6361.jpg?v=1779968270"},{"product_id":"waffles-the-wombat-plush-toy-mini","title":"Waffles the Wombat Plush Toy (small)","description":"\u003cp data-start=\"108\" data-end=\"159\"\u003eTiny, cuddly and ready to come everywhere with you!\u003c\/p\u003e\n\u003cp data-start=\"161\" data-end=\"390\"\u003eThis 4 inch Waffles the Wombat plush is the perfect mini companion for little hands and big adventures. Small enough to pop into a backpack, pocket or pram, Waffles is always ready for story time, play time and on-the-go cuddles.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"527\"\u003eJust like his bigger buddy, this adorable mini plush is made from 100% recycled materials. Soft to snuggle and kind to the planet too.\u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":41514465919063,"sku":"24788","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A6374.jpg?v=1779968270"},{"product_id":"waffles-the-wombat-plush-toy-large","title":"Waffles the Wombat Plush Toy (Large)","description":"\u003cp data-start=\"89\" data-end=\"144\"\u003eEveryone’s favourite furry friend is ready for cuddles!\u003c\/p\u003e\n\u003cp data-start=\"146\" data-end=\"390\"\u003eWaffles the Wombat is Emma Memma’s much loved companion, and now he can be yours too. Soft, snuggly and full of charm, this adorable 10 inch plush is perfect for big hugs at home, cosy story time and bringing a little extra joy wherever you go.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"619\"\u003eMade from 100% recycled materials, Waffles is not only super huggable, but also a cuddle companion with a purpose. Soft on little hands and kind to the planet, he is ready for everyday adventures and sleepy time snuggles.\u003c\/p\u003e\n\u003cp data-start=\"621\" data-end=\"693\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eSqueeze him. Snuggle him. Love him.\u003cbr data-start=\"656\" data-end=\"659\"\u003eWaffles is waiting for a hug!\u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":41514598531159,"sku":"25706","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A0886.jpg?v=1779968269"},{"product_id":"pom-pom-twirly-ribbon","title":"Pom Pom Twirly Ribbon","description":"\u003cp data-start=\"80\" data-end=\"95\"\u003eReady to twirl?\u003c\/p\u003e\n\u003cp data-start=\"97\" data-end=\"329\"\u003eThe Emma Memma Twirly Ribbon is the ultimate accessory for little dancers who love to move! Bright orange and full of joy, this beautiful ribbon features a fluffy pom pom at the top and “Emma Memma” printed along the flowing ribbon.\u003c\/p\u003e\n\u003cp data-start=\"331\" data-end=\"592\"\u003eIt is Emma Memma’s most favourite accessory and always brings the magic of Twirly Tuesday to life. Now you can twirl your very own ribbon just like Emma Memma! Made for swirling, spinning and flowing movements, the ribbon dances through the air with every turn.\u003c\/p\u003e","brand":"Pink Poppy","offers":[{"title":"Default Title","offer_id":41522256281687,"sku":"E2WDL002","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A0980.jpg?v=1779968265"},{"product_id":"reversible-butterfly-wand","title":"Reversible Butterfly Wand","description":"\u003cp data-start=\"116\" data-end=\"140\"\u003eReady to twirl and play?\u003c\/p\u003e\n\u003cp data-start=\"142\" data-end=\"422\"\u003eThe Emma Memma Reversible Butterfly Wand is the perfect accessory for magical moments of dancing, signing and storytelling. Featuring a beautiful butterfly design, this wand is reversible with bright orange on one side and vibrant green on the other, two joyful looks in one!\u003c\/p\u003e\n\u003cp data-start=\"424\" data-end=\"597\"\u003eLightweight and easy to hold, it is made for big twirls, gentle swishes and imaginative play at home or at a show. Twirl it, spin it and watch the colours change as you move.\u003c\/p\u003e","brand":"Pink Poppy","offers":[{"title":"Default Title","offer_id":41522258280535,"sku":"E2WDM003","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A1002.jpg?v=1779968264"},{"product_id":"emma-memma-ragdoll-14","title":"Emma Memma Ragdoll (Large)","description":"\u003cp class=\"p1\"\u003eDoes your little one love Emma Memma? Now they can take her home for cuddles, twirls and everyday adventures!\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eMeet the beautiful 14 inch Emma Memma Ragdoll. A larger, extra huggable companion ready for big cuddles and even bigger smiles. Soft, snuggly and full of joy, she is perfect for little arms to hold tight during story time, dance time and sleepy time.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eMade from 100% recycled materials, this enchanting ragdoll is a friend who is kind to the planet too. With her gentle, huggable design and classic ragdoll style, she inspires imaginative play and magical moments wherever she goes.\u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":41522340560983,"sku":"28523","price":40.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A1060.jpg?v=1779968268"},{"product_id":"elvin-melvin-plush","title":"Elvin Melvin Plush","description":"\u003cp\u003eMeet Elvin Melvin! \u003c\/p\u003e\n\u003cp\u003eReady for adventure, this lovable plush brings Emma Memma's dancing friend to life with all his signature details, from his gorgeous green overalls and dancing shoes to his hearing aid.\u003c\/p\u003e\n\u003cp\u003eWhether it is time for a dance party, a jungle adventure or a moment of imaginative play, Elvin Melvin is the perfect companion for little Memma Mates. Made from 100% recycled polyester created from recycled plastic bottles, the Elvin Melvin Plush is super soft, huggable and kinder to the planet. \u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":42746849394775,"sku":"26273","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A7744.jpg?v=1779968267"},{"product_id":"lion-emma-plush-bag-tag","title":"Lion Emma Memma Plush Bag Tag","description":"\u003cp\u003eROARRR! Take Emma Memma everywhere you go!\u003c\/p\u003e\n\u003cp\u003eThis adorable Emma Memma Lion Plush Bag Tag is the cutest little accessory for any Memma Mate on the move. Featuring a miniature plush of Emma Memma in her Lion costume, complete with a circle clasp, it clips easily onto backpacks, lunch bags, pram straps and more. \u003c\/p\u003e","brand":"Headstart","offers":[{"title":"Default Title","offer_id":42746850181207,"sku":"30675","price":20.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/30675_8in_Lion_Emma_EMB_Keychain_plush_OOP_F.jpg?v=1779968266"},{"product_id":"bb-butterfly-wand","title":"BB Butterfly Wand","description":"\u003cp\u003eWave, flutter and twirl!\u003c\/p\u003e\n\u003cp\u003eMeet BB Butterfly in wand form! This magical Emma Memma BB Butterfly Wand is the perfect prop for little performers who love to dance and put on a show. Featuring everyone's favourite fluttering friend BB Butterfly, this wand brings a sprinkle of magic to playtime, dress-ups and imaginative adventures. Wave it high and let the butterflies fly!\u003c\/p\u003e","brand":"Vimwood","offers":[{"title":"Default Title","offer_id":43136657719383,"sku":"EMM2303145","price":15.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/files\/1S1A7723_3c70d216-644a-43d6-b72d-0fb62ccfcd76.jpg?v=1779971778"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4552\/0983\/collections\/3D5A9599.jpg?v=1778902165","url":"https:\/\/emmamemma.com\/collections\/toys-plush.oembed","provider":"Emma Memma Online Store","version":"1.0","type":"link"}